And not only in nerd world! Countless experiences on the web can be made so much better and entertaining with good copy.
Regardless of how fast internet connections and websites can be, there's definitely times when you have to wait while you're browsing you life away on the world wide web. ..or when new features are introduced and disrupt your workflow.
..or when there's nothing in the page in front of you (called an empty state). Good copy here can make a world of a dif
Product people work hard for even the smallest-seeming features, so when it goes live, it's always party time! What beats these feelings of achievement is when the user joins in the party: getting the message across and making the users excited about your new features, now that's something. The following examples are my favourites and have (more than once, I must confess) made me feel a tick of joy when I see them. Slack announces new features in app in the form of an icon di